IMARA is the global advocacy organisation for the rights of music performers.
“We set up IMARA so that music performers can get a fair remuneration from streaming, AI and audiovisual exploitation of their performances. Right now, music performers are being exploited unfairly. Music artists’ performances are being scraped by AI, without compensation and without consent. Session musicians receive no royalties from streaming, while most of the featured artists cannot make a living out of it. And, the possibility for music performers to be remunerated for the exploitation of their performances in audiovisual content is challenged.”
Annie Morin
Chair of IMARA
David Dubé a.k.a. DaVincy ARTISTI @longlife_photography et @HITstory.official
IMARA has been set up by the Collective Management Organisations which license and manage the rights of music performers globally. We see directly the inequity in the royalty payments to the music artists and session musicians who make the music we love to listen to. Their performances are used in streaming, AI, audiovisual content and other primary and secondary uses with little or no remuneration.
IMARA will defend, expand and improve the rights of music performers, in the music and audiovisual sectors worldwide.
Fotke Baljak HUZIP @Filip Kovačević
IMARA is working with WIPO, governments and others in the creative industries to,
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Improve the protection and promotion of rights of music performers
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Be the global voice for music performers’ rights
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Provide expert advice on music performers’ rights and their collective management
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Improve the regulatory environment for collective management of music performers’ rights
